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Gold is old! Why Indian grooms are opting for platinum jewellery instead of gold
Young urban grooms in India are increasingly choosing platinum jewellery over gold, providing relief to the bride's family amidst rising gold prices. The trend is driven by the preference for thin platinum chains with stylish designs.
Young urban grooms in India are increasingly choosing platinum jewellery over gold, providing relief to the bride's family amidst rising gold prices. The trend is driven by the preference for thin platinum chains with stylish designs. 
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