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Reliance Retail to take ‘Swadesh’ stores global
Reliance Retail plans to launch Swadesh stores in the US and Europe to showcase Indian arts and crafts. The company will initially open physical stores, followed by an online presence. Swadesh stores in India will offer a variety of products, including apparel, art objects, paintings, furniture, and homeware. The brand aims to source authentic crafted products directly from India's artisan community.
Reliance Retail plans to launch Swadesh stores in the US and Europe to showcase Indian arts and crafts. The company will initially open physical stores, followed by an online presence. Swadesh stores in India will offer a variety of products, including apparel, art objects, paintings, furniture, and homeware. The brand aims to source authentic crafted products directly from India's artisan community. 
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